Tag: Email marketing

ListWise is the best email list cleaning and email verification service. Verifies every email address and removes all invalid email addresses from your lists.

Improving ROI with Email Hygiene

Improving ROI with Email Hygiene

What determines email marketing success? There are many factors that determine the success of your email marketing campaign. You must get the right people to sign up. You need to provide engaging content. Your copy must catch the attention and appeal to your audience. You must segment your list so that your efforts are targeted. …

How to Maximize Deliverability for Better Email Marketing

How to Maximize Deliverability for Better Email Marketing

As your email list grows, you will notice a few things regarding your subscribers. First of all, people who signed up to your list initially may no longer wish to receive your emails. They may not open your emails (“unopens”), but they also have not unsubscribed from your list. This is one example of how …

Understanding the Dirty Business of Email Cleaning

Understanding the Dirty Business of Email Cleaning

Email list cleaning is dirty work, but somebody has got to do it. Fortunately, there are several email list scrubbing services available online that make the whole job a lot more sanitary. However, before you rejoice in the knowledge that there is help at hand, you need to understand that not all list cleaning services …

3 Simple Ways to Improve Your Email List

3 Simple Ways to Improve Your Email List

Email marketing has proven time and time again that it is one of the best ways to reach prospective customers and influence their buying habits. But this popularity means that you face some fierce competition when it comes to getting your message out via email. Email verification is important here, to ensure that your emails …

Clean Up Data to Improve Targeting

Clean Up Data to Improve Targeting

There’s no doubt that assessing your email marketing strategies today will ideally pay off for you in the long run. This will not only allow you to spend more time on other activities, but it will also help breathe new life into your business and email campaigns — which then could lead to more business …

How to Clean Email Lists

Save Money on Your Email Marketing by Having Clean Email Lists

Building your email list is not enough these days, you need to maintain it too. Email list cleaning is an important task for every list owner to undertake on a regular basis, especially if your list is continually growing. One of the most important aspects of list maintenance for every small business owner is finding …

How to Get the Best Value Out of an Email List

Email List Cleaning Advice: How to Get the Best Value Out of an Email List

The email list that you build today can be worth a lot of money to you in the future, but you need to maintain that list in order to ensure that it is in the best shape possible. How can you get the best value out of an email contact list? A starting point is …

how to Clean Email Lists

Clean Your Email Lists Before Any Holiday Season

During the holiday season, retailers send an increased volume of emails to clients with special offers and promotions. Clearly, email is a critical communication channel for the holiday season. However, with increased volume sent to potentially inactive subscribers, comes some vulnerability. And with increased pressure to perform, retailers look to increase their volume of communications …

The Pros & Cons of Email List Cleaning Advice

Email List Cleaning Advice: The Name Field? The Pros & Cons

When it comes to opt-in forms for your online content, there is always the debate of adding a name filed will be beneficial or not. For one, it helps you get more personal information about the reader who is opting in but on the other hand, you may offend people who don’t want you to …

important things about email campaigns

2 Email Marketing Metrics that are Overlooked

Sometimes marketing is a numbers game. While creating value and building relationships are some of the most important things about email campaigns, you also need to know if what you are doing is working for you from a quantitative perspective as well. Have you tried to put down in numbers what each email is worth …