Every business owner knows that they must build an email list in order to make money, but did you know that even a small list can pull in big profits? An important part of building a valuable list is to keep it clean with regular email hygiene… What is email hygiene? Simply put, it is …
Sometimes marketing is a numbers game. While creating value and building relationships are some of the most important things about email campaigns, you also need to know if what you are doing is working for you from a quantitative perspective as well. Have you tried to put down in numbers what each email is worth …
