It’s incredibly difficult to choose the right words. Discovering phrases and terms that resonate with subscribers is difficult enough, but there’s also the danger that your email marketing campaigns can trigger spam filters through something you might consider to be the “perfect word” choice. Although email marketing is just one of the marketing options available …
To any successful email marketer, an email list-cleaning engine is key. ListWise is the world’s simplest email list-cleaning solution adding value to email marketers across the globe. Through analyzing the results of hundreds of millions of email addresses, ListWise was designed to be more powerful than ever. In email marketing today, the work of email …
Better spam filters, savvier email recipients, and dramatic changes at some of the largest email providers make sending mass emails more and more difficult for email marketers. In the past, building big lists and sending never-ending strings of promotional emails was a typical marketing strategy. Today, email marketers are required to be better if they …
It’s an age-old adage that “the best defence is a good offense.” This sentiment couldn’t be truer in the battle for email marketing supremacy. While average marketers wait for problems to surface, the best marketers see problems in advance – then move decisively to eliminate them. Here are our top tips for improving your delivery …