As Christmas creeps up on businesses worldwide, those using Email Marketing as a key tool to attract customers realize the necessity of having clean email lists before the Christmas rush. Our ListWise team realize the importance of email hygiene, offering only the best to email marketers worldwide. Poor list hygiene is a leading cause of …
How do you define email hygiene? As the name suggests, email hygiene entails keeping a clean email list. It means that all the email addresses in your list are valid, active and do not bounce out any email communication coming from you. With email hygiene, quality trumps quantity. Why is email hygiene important? Email hygiene …
The basic principle of email marketing success is to have an up-to-date, clean and valid database of email addresses. And while it’s possible to just buy a ready-to-use email list, there is, however, no guarantee that the email addresses in that list would be 100% authentic, valid and not expired. So, the best way …