ListWise

Marketing Tips

Marketing Tips

The Quick Wins of ListWise

The Quick Wins of ListWise

To any successful email marketer, an email list-cleaning engine is key. ListWise is the world’s simplest email list-cleaning solution adding value to email marketers across the globe. Through analyzing the results of hundreds of millions of email addresses, ListWise was designed to be more powerful than ever.  In email marketing today, the work of email …

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5 Simple Principles for Your Email Marketing

5 Simple Principles for Your Email Marketing

As the popularity of email marketing has grown, email inboxes have become increasingly cluttered, making it more difficult than ever to grab the attention of consumers.  As a result, your email marketing should follow the 5 simple principles listed below to give your messages the best chance of getting read and acted on by busy …

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Why You Should Love Your Email List Unsubscribes

Why You Should Love Your Email List Unsubscribes

Year Round Spring Cleaning The truth of the matter is that, however it is done, you need to clean up bad emails to keep your list clean of inaccurate addresses, inactive accounts, and other unproductive contacts.  Emails such as these can harm your efforts by increasing your bounceback rates, lowering your open rates, and posing the threat …

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How Email Marketers Can Cope With Gmail’s New Changes

How Email Marketers Can Cope With Gmail’s New Changes

Gmail has rapidly become one of the most popular email platforms around, outstripping its competitors in numbers of users and constantly looking for ways to improve the efficacy of its service.  Given the prominence of the service, Gmail’s recent rollout of the tabbed inbox concept is something that savvy email marketers should pay attention to …

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Making B2B Connections

Blog - B2B Connections

Believe it or not, email marketing is still used primarily as a consumer-marketing tool than a B2B one. If this is the case with your business, which deals more with B2B clients than consumer ones, it’s about time you had a good re-look at the medium and start delving into B2B email marketing. You can …

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